Privacy Policy

This Privacy Policy explains how The Sparkling Shoe (“we,” “us,” or “our”) collects, uses, and shares information when you visit thesparklingshoe.com (the “Site”), place an order, request a custom or wholesale order, create an account, or otherwise interact with us. We are based in the United States and sell only to customers in the United States.

By using the Site, you agree to the practices described here. If you do not agree, please do not use the Site.

Information We Collect

We collect the following categories of personal information:

• Contact and identity information you provide directly — such as your name, email address, phone number, and shipping and billing addresses — when you place an order, create an account, submit a custom or wholesale inquiry, leave a product review, or contact us.
• Order and transaction information — the products you buy or ask about, order value, and order history.
• Business information — for wholesale and B2B inquiries, your company name, business address, website, and role.
• Account credentials — if you sign in with a customer account, we maintain a secure, encrypted session so you can access your account and any wholesale pricing.
• Payment information — checkout and payment are handled by our e-commerce and payment providers (see below). We do not receive or store your full payment card number.
• Usage and device information — collected automatically as you browse, such as IP address, browser type, pages viewed, and the site or link that referred you. We use this in aggregate to understand traffic and improve the Site.

How We Use Your Information

• To process, fulfill, and deliver your orders, and to send order and shipping updates.
• To respond to custom-order and wholesale inquiries and provide customer support.
• To create and maintain your account, including access to wholesale pricing.
• To publish product reviews you choose to submit (after moderation).
• To operate, secure, and improve the Site, and to prevent fraud and abuse.
• To comply with our legal, tax, and accounting obligations.

How We Share Your Information

We share personal information only with service providers who help us run our business, and only as needed for them to provide their services to us. These include:

• Shopify — our e-commerce platform, which powers our store, checkout, customer accounts, and order management.
• Payment processors (Shopify Payments and Stripe) — to securely process payments at checkout.
• Shipping carriers (such as USPS, UPS, and FedEx) — to deliver your orders.
• Hosting and analytics providers (Vercel, including Vercel Analytics and Speed Insights) — to host the Site and measure aggregate traffic and performance.
• Communication and form-delivery services — to route inquiry and contact-form messages to us by email.

We may also disclose information if required by law, to enforce our Terms of Service, or to protect the rights, property, or safety of our customers or business. If our business is ever involved in a merger, acquisition, or sale of assets, customer information may be transferred as part of that transaction.

We Do Not Sell Your Personal Information

We do not sell your personal information, and we do not share it for cross-context behavioral advertising. We have not done so in the preceding 12 months. We do not use third-party advertising cookies or tracking pixels.

Cookies and Tracking

We use a small number of cookies and similar technologies that are necessary for the Site to function — for example, to keep items in your cart and to keep you signed in to your account. Our analytics provider (Vercel Analytics) measures traffic in aggregate and does not build advertising profiles about you. Because we do not use tracking for advertising, our response to browser “Do Not Track” and Global Privacy Control signals is that we do not sell or share your information regardless of the signal.

Data Retention

We keep personal information for as long as needed to provide our products and services, and to meet our legal, tax, accounting, and recordkeeping obligations. When information is no longer needed, we take reasonable steps to delete or de-identify it.

Security

We use reasonable administrative and technical safeguards to protect personal information, including encrypted account sessions and secure, encrypted connections. No method of transmission or storage is completely secure, however, and we cannot guarantee absolute security.

Children’s Privacy

The Site is intended for a general audience and is not directed to children under 13. We do not knowingly collect personal information from children under 13. If you believe a child has provided us personal information, please contact us and we will delete it.

Your Privacy Rights

Regardless of where you live in the United States, you may contact us to request that we:

• Confirm whether we hold personal information about you and provide access to it;
• Correct inaccurate personal information;
• Delete personal information we hold about you.

To make a request, email us at orders@thesparklingshoe.com. We may need to verify your identity before acting on a request, and some information may be retained where an exception applies (for example, to complete a transaction or meet a legal obligation). We will not discriminate against you for exercising these rights.

California Residents

California residents may request the categories of personal information we have collected and the purposes for which it is used, as described above, and may exercise the rights listed in this section. Under California’s “Shine the Light” law, you may also request information about disclosures of personal information to third parties for their direct marketing purposes — we do not make such disclosures.

Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will revise the “Last updated” date above. Material changes will be posted on this page.

Contact Us

If you have questions about this Privacy Policy or your personal information, contact us at orders@thesparklingshoe.com.